Early Adopter Customer

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An Early Adopter Customer is a customer that ...

See: Diffusion of Innovations, Go-to-Market, Product (Business).

References

2024

(Wikipedia, 2024) ⇒ https://en.wikipedia.org/wiki/early_adopter Retrieved:2024-4-26.
- An early adopter or lighthouse customer is an early customer of a given company, product, or technology. The term originates from Everett M. Rogers' Diffusion of Innovations (1962).

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