Leading Metric

A Leading Metric is a metric that ...

• • …
• Counter-Example(s):
  • Lagging Metric.
• See: Overall Evaluation Criteria.

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References

2017

• http://exp-platform.com/Documents/2017-08%20ABTutorial/ABTutorial_5_designingMetrics.pptx
  • QUOTE: OEC vs KPIs (Key Performance Indicators).
    • KPIs are lagging metrics reported monthly/quarterly/yearly at the overall product level (DAU, MAU, Revenue, etc.)
    • OEC is a leading metric measured during the experiment (e.g. 2 weeks) at user level, which is indicative of long term increase in KPIs
      

2009

• (Manuele, 2009) ⇒ Fred A. Manuele. (2009). “Leading & Lagging Indicators.” Professional Safety 54, no. 12

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