2014 EvolutionoftheProductManager
- (Chisa, 2014) ⇒ Ellen Chisa. (2014). “Evolution of the Product Manager.” In: Communications of the ACM Journal, 57(11). doi:10.1145/2669480
Subject Headings: Product Management, Product Manager.
Notes
Cited By
- http://scholar.google.com/scholar?q=%222014%22+Evolution+of+the+Product+Manager
- http://dl.acm.org/citation.cfm?id=2684442.2669480&preflayout=flat#citedby
Quotes
Abstract
Software practitioners know product management is a key piece of software development. Product managers talk to users to help figure out what to build, define requirements, and write functional specifications. They work closely with engineers throughout the process of building software. They serve as a sounding board for ideas, help balance the schedule when technical challenges occur - and push back to executive teams when technical revisions are needed. Product managers are involved from before the first code is written, until after it goes out the door.
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Conclusion
Product management started out as brand management, and in the software industry was redeveloped to fill a gap in engineering. It then proliferated across companies. Unfortunately, product-management education has not caught up to its prevalence in the industry. The field does not have consistent product-management education. This makes it difficult to have a consistent set of expectations. A more standard curriculum could add significant value to the discipline. Computing professionals need to work proactively to improve the quality of education and continuing education for product managers.
References
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| Author | volume | Date Value | title | type | journal | titleUrl | doi | note | year | |
|---|---|---|---|---|---|---|---|---|---|---|
| 2014 EvolutionoftheProductManager | Ellen Chisa | Evolution of the Product Manager | 10.1145/2669480 | 2014 |