Optimizely

Optimizely is an American Tech Company.

• Context:
  • It can produce an Optimizely Experimentation Platform (Optimizely Full Stack).
  • …
• Example(s):
  • Optimizely (2010).
  • Optimizely (2015).
  • Optimizely (2020) pre/post acquisition.
  • …
• Counter-Example(s):
  • Split.IO [1]
• See: Optimizely Web, Episerver, Web Optimization, Multivariate Testing in Marketing.

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References

2021

• (Wikipedia, 2021) ⇒ https://en.wikipedia.org/wiki/Optimizely Retrieved:2021-8-26.
  • Optimizely is an American company that provides digital experience platform software as a service. Optimizely provides A/B testing and multivariate testing tools, website personalization, and feature toggle capabilities, as well as web content management and digital commerce. The company was acquired by Episerver in October 2020 and in January of 2021 Episerver announced that they were branding the combined company as "Optimizely".

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