Subscription-based Service: Difference between revisions
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A [[Subscription-based Service]] is a [[business-provided service]] in which a [[ | A [[Subscription-based Service]] is a [[business-provided service]] in which customers pay a recurring fee to access a product or service. | ||
* <B>Context:</B> | |||
** It can (typically) offer continuous access to products or services such as streaming media, software, or specialized content. | |||
** It can be referenced by a [[Subscription-based Business Model]], with a [[subscription-based pricing model]]. | |||
** It can (often) focus on enhancing customer retention and satisfaction through regular updates and personalized experiences. | |||
** It can include services like [[Streaming Media Services]], [[Software as a Service (SaaS)]], and [[Meal Kit Services]]. | |||
** It can use various marketing strategies to maintain and grow its subscriber base, such as offering free trials, tiered pricing plans, and bundled packages. | |||
** It can leverage customer data to refine and improve the offerings, ensuring that the service remains competitive and relevant to subscriber needs. | |||
** ... | |||
* <B>Example(s):</B> | * <B>Example(s):</B> | ||
** subscription-based publishers of periodicals in the 17th century. | ** subscription-based publishers of periodicals in the 17th century. | ||
** a [[Subscription-based Video Gaming Service]]. | ** a [[Subscription-based Video Gaming Service]]. | ||
** a [[Subscription-based On-Demand Video Service]]. | ** a [[Subscription-based On-Demand Video Service]]. | ||
** | ** [[Netflix]], which provides a vast selection of films and TV shows for a monthly subscription. | ||
* <B>See:</B> [[Product (Business)]], [[Business Model]], [[Customer]]. | ** [[Spotify]], offering streamed music and podcasts with various subscription options. | ||
** [[Adobe Creative Cloud]], which provides access to its software suite through a monthly or yearly subscription. | |||
** ... | |||
* <B>Coiunter-Example(s):</B> | |||
** ... | |||
* <B>See:</B> [[Customer Relationship Management]], [[Recurring Revenue]], [[Business Model]], [[Customer Retention]], [[Product (Business)]], [[Business Model]], [[Customer]]. | |||
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Latest revision as of 06:04, 18 April 2024
A Subscription-based Service is a business-provided service in which customers pay a recurring fee to access a product or service.
- Context:
- It can (typically) offer continuous access to products or services such as streaming media, software, or specialized content.
- It can be referenced by a Subscription-based Business Model, with a subscription-based pricing model.
- It can (often) focus on enhancing customer retention and satisfaction through regular updates and personalized experiences.
- It can include services like Streaming Media Services, Software as a Service (SaaS), and Meal Kit Services.
- It can use various marketing strategies to maintain and grow its subscriber base, such as offering free trials, tiered pricing plans, and bundled packages.
- It can leverage customer data to refine and improve the offerings, ensuring that the service remains competitive and relevant to subscriber needs.
- ...
- Example(s):
- subscription-based publishers of periodicals in the 17th century.
- a Subscription-based Video Gaming Service.
- a Subscription-based On-Demand Video Service.
- Netflix, which provides a vast selection of films and TV shows for a monthly subscription.
- Spotify, offering streamed music and podcasts with various subscription options.
- Adobe Creative Cloud, which provides access to its software suite through a monthly or yearly subscription.
- ...
- Coiunter-Example(s):
- ...
- See: Customer Relationship Management, Recurring Revenue, Business Model, Customer Retention, Product (Business), Business Model, Customer.
References
2021
- (Wikipedia, 2021) ⇒ https://en.wikipedia.org/wiki/Subscription_business_model Retrieved:2021-3-12.
- The subscription business model is a business model in which a customer must pay a recurring price at regular intervals for access to a product. The model was pioneered by publishers of books and periodicals in the 17th century, and is now used by many businesses and websites.