Upselling Technique
(Redirected from up-selling)
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An Upselling Technique is a selling technique that emphasizes inducing the customer to purchase a more profitable item.
- Example(s):
- “Here are some similar items (with a higher profit margin)".
- …
- Counter-Example(s):
- See: Product (Business), Purchase, Service (Economics).
References
2017
- (Wikipedia, 2017) ⇒ https://en.wikipedia.org/wiki/Upselling Retrieved:2017-7-22.
- Upselling is a sales technique where a seller induces the customer to purchase more expensive items, upgrades or other add-ons in an attempt to make a more profitable sale. While it usually involves marketing more profitable services or products, [1] it can be simply exposing the customer to other options that were perhaps not considered. (A different technique is cross-selling in which a seller tries to sell something else.) In practice, large businesses usually combine upselling and cross-selling to maximize profit.