Digital Transformation Process
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A Digital Transformation Process is an organizational transformation process to incorporate information technology to fundamentally change how businesses operate and deliver value.
- Context:
- It can be associated with Digital Process Reengineering.
- …
- Example(s):
- a Cloud Migration Transformation (for an on-prem organization).
- a Data-Driven Decision-Making Transformation.
- a Online Sales Transformation (for a physical retailer).
- a Lego's Digital Transformation.
- a Mobile-First Transformation (for a web-only product company, such as facebook's transformation in 2012/2013).
- an AI-First Transformation.
- …
- Counter-Example(s):
- See: Internet of Things (IoT), Artificial Intelligence (AI) System, Innovation, Business Process Automation.
References
2023
- (Wikipedia, 2023) ⇒ https://en.wikipedia.org/wiki/digital_transformation Retrieved:2023-7-7.
- Digital transformation is the process of adoption and implementation of digital technology[1] [2] by an organization in order to create new or modify existing products, services and operations.
The goal for its implementation is to increase value through innovation, invention, customer experience or efficiency.[1]
- Digital transformation is the process of adoption and implementation of digital technology[1] [2] by an organization in order to create new or modify existing products, services and operations.
- ↑ 1.0 1.1 Mirzagayeva, Shamiya; Aslanov, Heydar (2022-12-15). "The digitalization process: what has it led to, and what can we expect in the future?" (PDF). Metafizika. 5 (4): 10–21. eISSN 2617-751X. ISSN 2616-6879. OCLC 1117709579. Archived from the original (PDF) on 2023-01-28. Retrieved 2022-10-14.
- ↑ Vial, Gregory (2019). "Understanding digital transformation: A review and a research agenda". The Journal of Strategic Information Systems. 28 (2): 118–144. doi:10.1016/j.jsis.2019.01.003. S2CID 115202292.
2023
- https://economist.com/business/2023/07/06/a-lego-lovers-guide-to-preparing-for-the-ai-age
- QUOTE: ... Three digital experts from McKinsey, a management consultancy, profile Lego’s transformation as part of their new book, “Rewired”, which outlines the dos and don’ts for businesses rebuilding themselves for the age of digitisation. Beware: the language of digital transformation is treachery to common English. It sounds more like corporate yoga than a marathon of software development. ...
- QUOTE: ... McKinsey notes that when transformations stall, it is often because executives talk past each other, have pet projects, spread investments too thin or have “more pilots than there are on an aircraft-carrier”, as Rodney Zemmel, one of the authors, puts it. It also needs to be ambitious enough to generate momentum, with financial results measured constantly. McKinsey’s rule of thumb is that a digital transformation should aim to increase earnings before interest, tax, depreciation and amortisation by 20% or more. ...
- QUOTE: ... Take Lego: it started its latest digital transformation with engineers making up less than 30% of staff. Since then it has increased the number of systems and software engineers by 150%. Mr Zemmel notes that five years ago, the trend was to hire from Silicon Valley. That was “a good way to change the company dress code, but not a great way to change the company culture”. Since then more companies have been retraining their existing tech workers and embedding them throughout the organisations in more front-line roles. ...
2020
- https://www.g2.com/categories/artificial-intelligence-consulting
- QUOTE: ... These consultants may provide other services, such as big data consulting, cloud consulting, business intelligence consulting, or digital transformation consulting.
2013
- https://mercurynews.com/2013/08/02/facebooks-mobile-first-strategy-pays-off-on-wall-street/
- QUOTE: ... But in a dramatic turnaround, Zuckerberg is now boasting that mobile ad sales will soon account for more than half of the company’s multibillion-dollar ad business. After publicly embracing a “mobile first” strategy last year, Facebook has been rewarded with a surge in mobile ads that has sent its share price soaring to its highest level since the company went public last year. And some experts say Facebook is setting the bar for other online services that are grappling with the mobile computing trend.
“We’re starting to see it with Twitter, LinkedIn. I think a lot of these companies are going to follow what Facebook is doing,” ...
- QUOTE: ... But in a dramatic turnaround, Zuckerberg is now boasting that mobile ad sales will soon account for more than half of the company’s multibillion-dollar ad business. After publicly embracing a “mobile first” strategy last year, Facebook has been rewarded with a surge in mobile ads that has sent its share price soaring to its highest level since the company went public last year. And some experts say Facebook is setting the bar for other online services that are grappling with the mobile computing trend.