Online Influencer
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An Online Influencer is a celebrity who has acquired or developed their fame and notability on the Internet.
- See: Influencer Marketing, Celebrity, Notability, Internet, Social Media, Facebook, YouTube, Instagram, WeChat, TikTok, Tencent QQ, Snapchat.
References
2023
- (Wikipedia, 2023) ⇒ https://en.wikipedia.org/wiki/Internet_celebrity Retrieved:2023-4-6.
- An Internet celebrity (also known as a social media influencer, social media personality, internet personality, or simply influencer) is a celebrity who has acquired or developed their fame and notability on the Internet. The rise of social media has helped people increase their outreach to a global audience. Today, internet celebrities are found on popular online platforms such as Facebook, YouTube, Instagram, WeChat, TikTok, QQ, Snapchat, Telegram, Twitter, and Reddit. Internet celebrities often function as lifestyle gurus promoting a particular lifestyle or attitude. In this role, they are crucial influencers or multipliers for trends in genres including fashion, cooking, technology, traveling, video games, movies, Esports, politics, music, sports, and entertainment, etc. Internet celebrities may be recruited by companies for influencer marketing to advertise products to their fans and followers on their platforms.